Gaia Herbs rebrand honored with an American Package Design Award
Posted on Tue, Feb 01, 2011
Northampton, MA — Pure Branding announced today it was honored with an American Package Design Award for its work for the Gaia Herbs rebrand.
The American Package Design Awards, sponsored by Graphic Design USA, established these honors for a simple, but profound reason: marketers are challenged as never before to convey their message and promote their brand in an era of fragmented audiences, global competition and tight budgets. Package design and its related disciplines are increasingly the difference makers in the purchasing decision. This competition celebrates the power of design to advance the brand and forge an emotional link with the buyer at the moment of truth.
About Pure Branding, Inc.:
Pure Branding is a leading consultancy dedicated to brand strategy for companies in the natural products industry. Global clients include Gaia Herbs, Traditional Medicinals, Aura Cacia, Organic India, Vitamin Angels, and Dr. Hauschka Skin Care. For more information, call 413-548-9900 or visit www.purebranding.com.
